Every Formula. Every Plan.
Plans differ by how much you use, not which formulas you get. The AI Chat Agent is included on all paid plans. Start free, no credit card.
Free
Try every formula, free forever
- All 63 custom functions
- All AI models (GPT-4o, Claude, Gemini, etc.)
- One-time allowance, no expiry
- No credit card required
Solo
For freelancers and power users
$168/year billed annually
- AI Chat Agent included
- 1 license for a single user
- All AI models (GPT-4o, Claude, Gemini, etc.)
- AI text, images & video
- Full web scraping suite
- BYOK: use your own API keys
- Email support
Team
For small teams that move fast
$672/year billed annually
- AI Chat Agent included
- 100 seats total, shared across all 5 licenses
- Allocate tokens & credits across licenses
- All AI models (GPT-4o, Claude, Gemini, etc.)
- AI text, images & video
- Full web scraping suite
- BYOK: use your own API keys
- Email support
Business
For agencies scaling AI workflows
$1680/year billed annually
- AI Chat Agent included
- 500 seats total, shared across all 15 licenses
- Allocate tokens & credits across licenses
- All AI models (GPT-4o, Claude, Gemini, etc.)
- AI text, images & video
- Full web scraping suite
- BYOK: use your own API keys
- Email support
AI Tokens
Tokens are consumed by every AI-powered function, text generation (AITEXT, AILIST), image creation (AIIMAGE), video (AIVIDEO), vision analysis (GPTV), and speech (AISPEECH). Different models and output types use different amounts of tokens.
Integration Credits
Credits are consumed by non-AI operations, web scraping (VISIT, GETSELECTOR, GETIMG), SERP searches, domain checks, and page data extraction (PAGEDATA, GETMETATITLE, etc.). Each function has a fixed credit cost.
BYOK: Unlimited AI
All paid plans include BYOK: connect your own API keys for unlimited AI token usage, billed by that provider at their rates. You also get +50% more integration credits every month while BYOK is enabled.
Need More Mid-Cycle?
Running low? Purchase one-time credit packs for extra tokens or integration credits without changing your plan. Packs are valid for 12 months.
Usage Calculator
SheetMagic meters two things, and they never trade against each other. AI tokens pay for anything the AI writes or reads. Integration credits pay for anything fetched from the web. Set your expected day below and the plan that fits appears on the right.
AI tokens
14.9M/moSpent whenever the AI writes, translates, summarises or reads something for you.
300 tokens each · max 4,166/day
1,500 tokens each · max 833/day
Integration credits
8K/moSpent whenever something is fetched from the web: a page, a search, a row of platform data.
1 credit each · max 4,500/day
2 credits each, up to 9 on bot-protected sites · max 2,250/day
3 credits each (Google, YouTube) · max 1,500/day
16 credits each · max 281/day
Each slider maxes out at the point where that one activity would use a whole Business plan on its own, so the ceilings are directly comparable. Something twice as expensive has half the ceiling.
Cost per row varies 42x across sources, so pick yours instead of trusting an average. Each rate tracks what that source actually costs to collect.
A fixed per-query fee is counted once per day. Rendered pages cost 2 credits, but scrape.do escalates to residential routes on bot-protected sites and those have been observed at 9. We reserve for the worst case and refund the difference.
Estimated time saved per month
That is more than one person can do in a month. At this volume you are replacing about 2.0 full-time people.
Counts the time to do each task once, by hand, by someone who already knows where to look: 30 sec to draft or format, 1.5 min to research or analyse, 30 sec to copy a field off a page, 2 min to run a search and transcribe the results, 1 min to copy a row of profile data. Time you could spend touching grass, petting dogs, or pretending to be in meetings.
Your Usage vs Plan Limits
A plan has to clear both pools to fit. Amber means that plan runs out before the month does.
Recommended Plan
Team
PopularIdeal for small teams
Cancel anytime • 30% off yearly
Want the exact credit cost of every data source? See the full rate card.
Swipe the table sideways to see every plan →
| Feature | Free | Solo | Team | Business |
|---|---|---|---|---|
| AI Tokens/month | 20,000 (one-time) | 3,250,000 | 15,000,000 | 37,500,000 |
| Integration Credits/month | 100 (one-time) | 10,000 | 50,000 | 135,000 |
| Per-license allotment | - | - | You set it | You set it |
| Licenses included | 1 | 1 | 5 | 15 |
| Total seats (all licenses) | 1 | 1 | 100 | 500 |
| AI Chat Agent | ||||
| All 63 custom functions | ||||
| All AI models (GPT-4o, Claude, Gemini, etc.) | ||||
| BYOK (use your own keys) |
Do I get all features on every plan?
Every plan, including Free, unlocks every formula and every AI model (GPT-4o, Claude, Gemini, and more): AI text, images, video, web scraping, and data enrichment. Paid plans add the AI Chat Agent and larger monthly allowances, otherwise the only difference is how much you can use each month.
What are tokens and credits?
Your plan includes two separate allowances. AI tokens are consumed by AI-powered functions, text generation (AITEXT, AILIST), image creation (AIIMAGE), video (AIVIDEO), vision (GPTV), and speech (AISPEECH). Integration creditsare consumed by non-AI functions, web scraping (VISIT, GETSELECTOR), SERP searches, domain checks, and page data extraction (PAGEDATA, etc.). They're tracked separately so you can see exactly where your usage goes. See the full breakdown.
Do unused tokens or credits roll over?
No. Both AI tokens and integration credits reset to your full plan allowance at the start of each billing cycle. Unused amounts don't carry over. If you need a boost mid-cycle, you can purchase one-time credit packs that are valid for 12 months.
What happens when I hit my limit?
You get a heads-up before you run out. When you hit the limit, you can upgrade your plan for a larger monthly allowance or purchase a one-time credit pack. Zero surprise charges. Zero overage fees. Ever.
What is BYOK and how do I use it?
BYOK (Bring Your Own Key) is included in all paid plans. Connect your own API keys from OpenAI, Anthropic, or Google to get unlimited AI usage at provider rates, paying the AI providers directly for what you use. As a bonus, enabling BYOK also boosts your monthly integration credits by 50%.
Can I switch plans anytime?
Upgrade instantly. Downgrade at your next billing cycle. Cancel whenever you want. No contracts. No cancellation fees. You keep access until your current period ends.
How much do I save with annual billing?
30%. You can switch between monthly and annual whenever you want. No penalty either way.
Which plans include the AI Chat Agent?
Solo, Team, and Business. The Chat Agent reads your sheet, writes cells and formulas, scrapes the web, and builds charts from plain-English requests. The Free plan includes every formula with a one-time allowance of 20,000 AI tokens and 100 integration credits, no credit card required.
Ready to stop doing busywork?
6,400+ professionals already use SheetMagic to automate their workflows. Start free with 20K tokens. No credit card. Upgrade when you're ready.
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